FOUNDER

Hi — I’m Jackson Price, a Division 1 men’s soccer player and the founder of GoldRush. Like so many athletes, I struggled with gut discomfort, crashes, and underperformance from synthetic sports gels. I was tired of fueling with stuff that my body didn’t recognize — and frankly, didn’t want.

So I built GoldRush: a gel made from real, whole-food ingredients your body can actually use. No fillers, no artificial nonsense — just clean fuel designed for hydration, endurance, and performance.

GoldRush replaces your carb gel + electrolyte powder + sports drink in one compact, easy-to-digest packet—so you can train harder, go longer, and recover stronger without juggling multiple products.

GoldRush wasn’t made in a lab by marketers — it was created by an athlete, for athletes. This isn’t a trend. It’s a solution.

Mine Your Best Performance